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Project development · Phase I / IV

Initiation

Phase I: Initiation – idea, capital, site

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What should be built?

The idea describes the use or the need. It looks very different depending on the client.

  • Private clients

    The idea is usually already set: your own house or condominium. We translate wishes and space needs into a clear brief.

  • SMEs / entrepreneurs

    It starts with the company’s need for space and volume for production, storage or offices. From this we derive the space programme and the requirements for the site.

  • Institutional investors

    What counts is a use the market demands and that fits the portfolio. With market and demand analyses we sharpen the idea for residential, commercial or logistics properties.

How we proceed:

  • Analysis of market, location and demand.
  • Definition of the project goal and an initial synthetic investment approach.
  • Clarification of site acquisition.

Every real estate development starts with an idea (use) or a need (space/volume). Project initiation is about finding the right site and sufficient capital for it. These three factors – idea/need, site and capital – can influence one another: sometimes capital is looking for a suitable idea and site, sometimes there is already an idea and a site, but the capital is missing.

For private projects such as a family home, the process is usually clearer: the idea is fixed, the capital is arranged, and then a suitable site is found.

The three checkpoints

Is the project viable? Three points decide.

In the professional development of income properties, the idea is worked out in concrete terms as early as the initiation phase. Three points play the central role – only when all three add up is it worth moving on to planning.

  1. 1

    Potential analysis

    What can be built on the site? For residential buildings we synthetically determine the possible floor area and number of apartments; for commercial buildings, the possible types of use and the letting potential.

  2. 2

    Investment cost and income calculation

    Does the project pay off? An initial synthetic calculation compares the investment costs with the expected income (e.g. rental income). It shows whether the project makes economic sense and is feasible.

  3. 3

    Securing the site

    Is the site available? We check whether it is suitable for the planned project and can be secured. If not, it is not worth pursuing the project further.

With rental properties in particular, it can become clear as early as the initiation phase that a project is not viable – for instance if the required rents cannot be achieved at the location. In that case, developing condominium ownership, among other alternatives, can be considered.

Contact

Let’s talk about your project.

Get in touch with Realest Architekten – we guide clients from the very first idea through to completion and see ourselves as a reliable partner on equal terms.

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